Rachel Fang

Senior Product Designer @ TikTok

Bring personalized and simple experience to people with AI-native design.

Rachel Fang holding a YO! sign

PsychologyHCI

  • Workflow
  • Social connection
  • Growth
TIKTOK ONE
Designed onboarding and collaboration readiness experiences to help creators get discovered by brands, find opportunities, and understand content performance.
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Made profile easier to update and more engaging while balancing simplicity and scale.
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FACEBOOK
PROFILE
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META AD PREFERENCES
Redesigned Ad preferences to customize ads and manage data for 1M users, increasing 4.5% in control usage.
PARTNER NAVIGATOR
Delivered 0-1 experience of SaaS portal for VMware partners: subscription management, order configuration, and usage consumption.
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WEB
READER
Delivered 0-1 design for teachers to create and grade reading assignments, onboarding experience, and a design system.