product designer on tooling since 2019
Currently
Facebook Profile
Redesigned Facebook "Edit profile" and "About info" to make it simple and personal to express yourself.
Developed a framework for the edit system and defined profile engagement flywheel.
Due to confidentiality, I can't share visuals of unreleased projects.
2022-2024
Ad Preferences
Redesigned Ad preferences to customize ads and manage data for 1M users, increasing 4.5% in control usage. Led AI integration strategy.
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2020-2022
Cloud Partner Navigator
Founding designer of a SaaS CRM portal for VMware partners.
Delivered 0-1 experience of subscription management, order configuration, and usage consumption.
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2019-2020
Critical Web Reader
Delivered 0-1 design for teachers to create and grade reading assignments, onboarding experience, and a design system.
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Playground
Interaction Design
Skilled in creating high-fidelity prototypes using ProtoPie and Origami.
